Figma. Miro. Zeplin. Google Material design icons. Unsplash. SquareSpace. Carrd. Canva.
British Airways Cargo
SITUATION: Site visits went from 75K a month to 40K
TASK: How to show the value of IAG Cargo in one glance and get better traction
ACTION: I designed a new "products menu" (B2B & B2C)
RESULTS: I got the job as PM @ BA!
Glisser - Onboarding
SITUATION: Drop off on the onboarding.
TASK: How to reshape the onboarding CX, so the user will feel product's value - even before the setup is complete.
ACTION: RE-designed the onboarding in a "bread crumbs" manner.
RESULTS: Pitched it to the CEO that loved it.
B-Tuki: Kids mobile app
SITUATION: After creating 3D character to Israel biggest telecom brand BezeQ, the brand wanted an app.
TASK: To find big use and value taking the character into an app
ACTION: WE dev an app for kids, like the "talking cat" viral app.
RESULTS: The app reached Israel top 5 apps.
SITUATION: With all of family costs & Mortgage, how much a family needs to save for a new house/refresh their current home?
TASK: Interview friends about their costs and needs, and researched UK Av. family costs.
ACTION: Designed a calculator which is easy to use that can provide an instant answers!
RESULTS: Pitched this to Santander stakeholders in Leicester.
Notion android app
SITUATION: Notion scaled up to be viral on desktop, but the app didn't went viral at all.
TASK: to learn about Notion users' needs and align that to the app.
ACTION: Designed a new app for Notion - aligned to the most demand needs of Notion users (with the most wanted Notion's templates needs).
RESULTS: Pitched this to Ivan, Notion CEO, and he liked it.
© 2020 by Nadav Raviv. All rights reserved.